The services you don't have yet.
SynthExec isn't a tool you resell. It's the layer that makes six new services deliverable, at a cost per client that survives contact with your rate card. Here's the menu.
Six things you could sell on Monday
Cadence · what the client gets · what it replacesOperating Review
A plain-language read of how their business ran: what you caught, what it was worth, and what you're recommending next. Replaces the status report nobody reads.
Root Cause Reporting
Every significant ticket closed with the cause explained, not just the fix, written back onto the ticket in your PSA. Replaces “resolved” as your closing note.
Continuity Check
Every process that runs through one person and every routine nobody wrote down, named and ranked, with a documentation plan attached. Replaces the risk register they never filled in.
Spend Fitness
Seats bought against seats actually worked in, idle licences, and the subscriptions nobody has opened this quarter. Replaces the renewal they rubber-stamp.
Process Documentation
A branded, printable SOP library drafted from observed work, editable by the client through a passcode link, no login and no seat. Replaces the wiki nobody has updated.
Automation Program
Repeated work identified from what the team actually does, automated against the client's own apps, and reported back as hours handed back. Replaces the automation project that never got scoped.
Every one of these is a deliverable the client can hold, on a cadence they can diarise, under your brand. None of them is something your competitor down the road can quote against, because none of them can see the layer it's built on.
How to price it
A tier, not an hourlyPrice the layer, not the hours
These services are delivered from a picture that's already being kept. Charging hourly prices the wrong thing and caps your margin at your headcount.
Sell depth, not seats
How deep you read a client is a choice you make per client. That's the dial your tiers should turn, not how many endpoints they happen to own.
Know your floor
Your cost is flat platform access plus the credits a client consumes at the depth you've set. The estimator on the pricing page gives you the floor to price up from.
The sentence that sells it.
“Managed services has always had a missing piece. Someone watches your machines. Someone tracks your tickets. Nobody watches how your business actually runs: which processes are fragile, what your team really uses, where the hours go. That's the layer we've added. Here's what it found in the first month.”
Put your name on it. Put a price on it.
See these deliverables generated against a sample client in 20 minutes, then talk through packaging them for your own.